Relevant studies indicate that “email sequences with multiple attempts and multiple contacts boost response rates by 160%.”. The Airbnb pitch deck is also one of the most searched for. Get familiar with some technical stuff. People can sense dishonesty, and you don’t want your P.S. So, let’s craft a good CTA for you to pitch to the lifestyle brands you’re trying to reach out to. #1 The one with congratulations. When an email provider performs an โ€œID checkโ€, they want to verify that the email is actually coming from you and not somebody else. This means that even if you’re a solopreneur, you have to demonstrate that you’re not just another influencer who’s doing sponsored posts and giveaways to make money. You click ENTER… then, one week passes and there are no replies from your prospects. Hopefully, they will inspire your next campaign in these industries... One thing though... before we show you the templates, let us give 2 technical tips that have direct influence on your reply rate and how good you're protected against spam filters. B2B Sales Automation Expert ๐Ÿ”ฅ. This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. Template 6 (BONUS) : Pitching to Brands as an Influencer. “book a meeting within the next 2 days, or…”), as this will sound sales-y and spammy. We’ll close our email with a “P.S.” message. Why? When you have less brand partnership examples to share, it's crucial you keep this pitch … Next, we’re asking a question that shows exactly what our intentions are with this email. As you can see, there are lots of features within this email that helped to catch the eye of the brand.Let’s look into this more: The opening lines: From this section of the email pitch, the brand … Let me give you a few tips to ease the pain. Thus, adding the next steps they should follow in case they’re interested is a wise thing to do. Adding a captivating introduction is therefore essential to getting your brand pitch email read. According to the same study by Backlinko I mentioned earlier, a personalized body text can make or break your brand pitch email. And now... time to show you the networking cold email templates we promised in the beginning. Is finding Instagram influencers and YouTube vloggers your job? As you can see, right after the introduction, we’re getting into a bit more detail regarding what is that we do. My advice here is this: Try to be as genuine and straightforward as you possibly can. that’s slightly off-topic, but shows that we’ve done our research about our prospect. Even if you're a new influencer, or haven't worked with a brand before, doesn't mean you can't start. This will help them trust you more and instantly think that they can do business with you. Monroe breaks down tips to find contact information for brands, hotels and Fashion Week info and also gives you a perfect email template … Description Reviews (0) Description. After the subject line, the introduction is the first thing your prospect will see. Pitching a brand as a new influencer. What’s the problem you’re trying to solve? note to break your pitch. SKU: IG_Email_01 Category: Digital Downloads. And it’s true. It’s simple: Most people are doing it wrong and thus conclude that it’s not working. Below we've outlined 3 different pitch email templates you can use to get started right away. Then, we’re going to choose “Import” as our choice for inserting prospects into Respona. With that in mind, we kept the cold email text-only and super short. We have been following your profile on [insert social media platform] and love your posts on [insert topic]. This collaboration pitch email template is once again very specific when it … A common question among many cold email practitioners is: However, it depends on how exactly you do it. ย�A great research is worth a million bucks. We've outlined them all in our email deliverability checklist. 1. A quite important concept that allows you to catch influencers' attention. Making the time window in which the CTA can be answered gives us an obvious edge. sending an Instagram DM). The pitch … We highly recommend creating a dedicated professional email to communicate with brands. Get them to notice us by replying to a comment, DM, or liking our content. Body Text. Always share the reasons why people should collaborate with you. What kind of help could this be? This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. There are no rules as to how you should craft your introduction. Let’s move on to the final element that you need to include in your pitch. Today, we'll cover the top 3 things you need to keep in a good check. See more ideas about online branding, pitch… Looks like I jotted down some weird acronyms? The question is: Where do you get started? To do that, we first need to create a new campaign. … Then, we have to give our sequence a name and click on “Create New Step”. Cold email marketing is one of the most undervalued marketing activities out there. Nobody checks SPAM folders. :). PROPERLY. This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. The process depends on the person you're looking to contact. Having one will add to your trustworthiness and your memorability. Sales pitch email templates. I really do think that a partnership would be very beneficial to the ABC brand … Be careful though: mention only those things that do indeed make sense and are truly relevant to what your prospect’s business does. With social media influencers, the proof is in the pudding. It worked pretty well for us in the past: This email is a variation of one of our past campaigns, designed specifically to pitch YouTube influencers. Once we click “Continue”, Respona will take us to the next step, which is to create our email sequence. You need both volume (more prospects) and personalization to see significant impacts. Or in other words, don't go to the "cold email airport" without your passport. Just to try to be genuine and give your prospect a reason to continue reading. And obviously, we passed their tests too, as I'm sure they were paying attention on the flip side. The email must addresses the recipient by their name. There are 2 types of contacts you can find: Usually, it's easy to find [email protected] email. Cold blogger outreach strategy for link building/PR is a catch-22. LinkedInCraft a subject line that doesn’t feel spammy Read More... You craft the perfect subject line. It can be formal or informal, verbal or written down. At this point, we’re ready to start crafting our email’s subject line. This is why adding the first name of the recipient in the subject line is a smart move. Scaling often Read More... 47% of email recipients decide to open an email based on the subject line alone. The body text is the thing that comes right after the greeting in our writing process. Next, we’re describing how we found our prospect in the first place. And, you’ve decided to use cold emailing as a way to approach your target brand. Liked your interview for [Magazine]. How to grab the attention of Instagram influencers that are right for your brand? So, what should you include in your introduction? For some added credibility, consider closing your emails with a professional email signature. Sometimes though, it's hard to find their email addresses. By doing so, we don't have to introduce ourselves and the tone is way more friendly. Now this segment has nothing to do with the cold email template or its analysis, but I thought it might be useful for those of you who are swimming in this ocean. In this post, we’re going to discuss how you can successfully introduce yourself in an email. This way, when people open the email, they'll see a screenshot of their own channel. Unfortunately … Then, you can seek out more brand collaborations by using your best-performing templates. Such a template can also convert your campaigns into saleable clicks. Next, let’s close this email in the proper manner. It’s something that you need to have on your marketing wish list. Part 1: Most Helpful Tips and Tricks about Writing a Good Brand Collaboration Email 1. The truth is, there’s a fine line between creating a compelling subject line and one that sounds spammy and will most likely trigger spam filters. Be honest about why you’re reaching out and what you want. For example, here is the WPCrafter.com Youtube Channel: If you're trying to cooperate with Instagram influencers, you can locate their email address in their profile description. Nowhere is this more relevant than with networking emails. Here are the steps to write a follow up email after getting no response: Connect with your prospects on social media, e.g. Brand Pitch Email Template quantity. If you do your homework well, you'll gain amazing insights into your influencer's world, what they like to talk about, how they run their channel, topics they've addressed in the past, and so on. The fact that the vast majority of emails get ignored may be justified—most emails are generic, too self-promotional or add no value whatsoever to the recipient. Trust me when I say that most prospects want to be told exactly what they need to do next. However, this can definitely help, as it shows that we’ve done our research. At this point, you need to close your brand pitch email. A sales pitch is a message or script designed to lead your audience to a certain action, such as an appointment or demo. In fact, according to the study’s findings: “Emails with personalized message bodies have a 32.7% better response rate than those that don’t personalize their messages.”. Even though personalization is something that I’ll cover later on in this guide, for now, you should keep in mind that your body text needs to be highly relevant and well-researched. A good sales pitch … The body of the email mustn't exceed 190 words. I’ll be sharing my exact email pitch template and the 7 things you need to include in your next brand email pitch. From there—and, assuming that we’ve already created a csv file with all the website URLs of the brands we want to reach out to—we can click on “Upload CSV File”. In your P.S., you can comment on a Tweet your prospect posted, a blog post they’ve published or an interview they gave which you found insightful. All you need to know from there is to add your subject line and put it to the test by clicking on the “Predict Now!” button. Brand pitch email template for experienced influencers and bloggers. Well, there you have it. At that point, we need to click “Continue” and let Respona map the different attributes. The good thing is, you now know how to reach out to brands and what elements to include in your pitch template. This gives you an opportunity to make content references and open the conversation. If you want to pitch to brands for a collaboration, 9 times out of 10, you’ll have the marketing manager of the company as your point of contact. Indeed, learning how to write a pitch email is necessary. The problem is that when most people pitch to brands, they’re afraid to take the lead and add a strong CTA. To create a follow-up email using Respona, you need to click on “Create New Step”…. Brand Pitch Email Template – Everything You Need to Know About Reaching Out to Influencers Oliver Bridge wrote this on Jan 7, 2021 We live in an era where a strong personal brand … Make a great collaboration pitch with these email sample template examples. Note: Refind was originally designed to help people with their email campaigns subject lines, but it can also help you with your brand email pitch subject lines. engagement rate, monthly visits), A simple question that your prospect is called to reply to, A link to your calendar so that the prospect can book a call with you, A link to your website or portfolio to let your prospect learn more about you. Of course, you don’t need me to tell you that subject lines matter when it comes to brand outreach, PR outreach, guest posting outreach, sales outreach or link building outreach. You personalize your email. For instance, you can’t mention LinkedIn if the company itself doesn’t have a LinkedIn company profile—that would make them understand that you haven’t actually properly checked their social media outlets. Head of Growth @ lempod โค๏ธ Keep in mind that those companies have to be relevant to what your prospect does—and if they’re already big, established companies, even better. The THIS BRAND DOESN'T MATCH UP WITH MY BRAND email. Get all the latest & greatest posts delivered straight to your inbox, How to craft the perfect brand pitch email [2 examples], Cold email template for Instagram influencers, Use tools like ColdCRM to find their emails. In this paragraph, we are molding the information above into a couple of practical sales pitch templates. However, if you want to get to the next level, you have to master brand pitching, and to do that, you need a great introduction. All you have to do is visit their contact page. This means that if your CTA is weak, your prospect may not bother replying at all, or may simply forget to get back to you. Brand pitch cold email template #1 This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. Alternatively, they include a CTA that’s too sales-y. Airbnb Pitch Deck. Enjoy ongoing biz support + a community of savvy, product-based brand … The CTA that we’ve chosen—the action we want our prospect to take next—is to book a meeting on our calendar. I particularly love … I know that doing sponsored posts on Instagram isn’t enough. Not only because it's … To do that, you can use lemwarm that will automate the whole process for you. For the latter, we started following them on Instagram and engaging on their content... in a cool way, not ๐Ÿ’ฉ meaningless comments. But, this is an easy to set up and important factor to avoid SPAM. If you're new to wholesale game, download my free sample pitch email script and get my dips for "best practices" etiquette for reaching out to buyers. Now, the truth is that using the name of your prospect in the subject line doesn’t quite mean that you’ve personalized it. Would you be interested in discussing a collaboration between us? Email marketing is essential to any business. Our prospect will have to click on that email to find out. Make sure you don't go and just copy/paste our templates before pressing send. And combining both can feel impossible. For the subject line we’ve chosen, the spam word count is zero, so we’re good to go. Don't know if you know, but I've given a brief overview of this campaign in our new cold email templates hub. So, you’re a blogger or influencer and you want to start monetizing your audience. In any case, the objective was to collaborate with several influencers my friend and I targeted on our bombshell giveaway - free wine for a year for 4 lucky winners. What are the next steps? If you've just created your email account, you need to warm it up. Help with production, materials, or promotion and marketing? Objective? Ho… InflueNex InflueNex is the best and easiest solution for your entire brand pitch Email templates and provides … Email warm-up is a process that involves a gradual increase in the sending volume. Step 4: Working on long-term partnerships. Continuing on the previous section, most of the influencers already knew our brand at least a little. Brand Pitch Email Template $ 0.00. Putting in that extra effort can go a long way for you and your business. ๐Ÿค“. Of course, it’s one thing sending 1-2 follow-up emails, and another to be intrusive and annoying. If so, what were the elements we’ve mentioned throughout this post that you included and why? Briefly, besides being the Head of Growth at lemlist, I have a "work hobby". Conferences and events are important for lifestyle brands. We've already written about the tactics to find anyone's email address, but I'll show one of the tactics here: Don't forget to verify those email addresses to avoid painful punches on your email deliverability. Stats that show you’re the real deal. Since we’re talking about next steps, it’s recommended that you use a numbered list in order to make the process crystal clear for your prospect. 1. To do that, we located the variable we wanted to insert and clicked on it. Wondering what outreach marketing is and how to use it to grow your business? Now, there are two things you should keep in mind about marketing managers: This means you have to be creative, especially if you’re new to this. How to Craft a Brand Pitch Email First, some tips to keep in mind: Keep your email as clear and concise as you can. To hit them, we gave influencers room to create their own Instagram Stories and promote us in any way they see fit. We pitched most of them with a cold email. Just in case, we had our profile linked in the signature if they wanted to check it out. Subject line: Chris … For all the influencers we targeted, we had another project in mind... a long-term one. Keep the tone warm and casual, but professional. Next, we need to write a stellar introduction for your brand email pitch template. Respona will find and validate the best emails addresses for your prospects and will help you manage communications with these potential business partners. ๐Ÿ˜‚. It worked … These next steps are (once again) part of your email’s body text. It doesn't matter how good your offer is if your emails go to spam. 2. One of those criteria is the Spam Score, which tells us if we’ve included any words that could trigger a spam filter in our pitch. An email template can boost your brand, improve your marketing campaigns, as well as, assist you to enter a higher number of inboxes. ๐Ÿท. Let’s move to the next element you need to include in your brand pitch email template. It's a dark place... darker than the 2nd page of Google. Write it once, and then go back and remove as much “fluff” as you can, while still making sense. Here are some of the things we’ll be covering: So, you want to pitch to a brand for a partnership. Right away, you explain what is that you do and what companies are already trusting and working with you. There are many factors that impact whether your emails go there or not. The PERFECT PITCH Template isn’t just a template; its a road map to success. Even though Respona offers a variety of ready-to-use templates, for our example, we’re going to create a new message and use that as a template for our brand pitch campaign. You can connect with people via direct messages, but email remains the #1 channel for professional communication. I heard about {organization} from [Conference or Event], checked your Instagram and Facebook and really liked your products. I vlog about wine, documenting my journey from the first bottle until the infinite one. According to a study by Backlinko, “personalized subject lines boost response rate by 30.5%.”. If you’ve spoken with your prospect before, don’t start a pitch by talking about yourself, your product, or your business. You have to follow-up on every pitch. Remember: As always, you have to be genuine and honest. When it is “them” (the prospect) that books a meeting, it is we who have the lead and present ourselves as a solution to their problems. … For example, you can share this video with your client base and your X number of your clients will check then channel. You schedule your follow ups. Note: In our example, we uploaded a CSV file with only one column (Website URL) and one entry. When our file finishes uploading, we’ll see its name below the “Upload” button. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. Mentioning the number of years you’ve been blogging gives you extra credibility and makes someone want to work with you. Hi [THEIR NAME], I’ve used [THEIR BRAND] for [LENGTH] years now and [REASON WHY YOU LIKE IT]. Another thing to keep in mind is that pitching via email isn’t the same as pitching over social media (e.g. Moreover, as you may have noticed, Respona grades the content of your email pitch based on several criteria. Now, this may be a bit difficult if you’re a new influencer, since you don’t have as much experience to draw from or a client portfolio to showcase, but still you have to demonstrate some kind of value. It helps if your last conversation included solid discovery questions like these: 1. In this case, you can use personalized image feature by lemlist. LinkedIn Influencer (from 0 to 1mln views in 4 months) ๐Ÿ”ฅ- https://www.linkedin.com/in/ilya-azovtsev/ , in our example are as clear as they can do business with you to try be. Importance of a brand before, does n't MATCH your brand a reason to continue reading personalization see!, but some did a long-term one profile linked in the past they should follow case! Details of what we need to do that, we 'll cover the 3! 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